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Welcome to our Blog!
Here you will find a variety of interesting content on current and relevant topics, ranging from data analysis to the latest trends in the FMCG industry. We are committed to providing valuable and reliable insights to you. Join us on this journey of exploring the data-driven business world. Happy reading!
When to combine Geospatial + Affinity part 2
10 questions that can be raised about P&G's case for further discussion: How accurate and reliable is the data used in the analysis? Are...
Dabble Retail
Mar 15, 20234 min read
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When to combine Geospatial + Affinity part 1
This is a Case study research which demonstrate GIS application + Affinity analysis, actually improved sales performance for FMCG Retail...
Dabble Retail
Mar 1, 20236 min read
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Discount Analysis part 2: Amazon Prime Day tactic
Amazon's Prime Day is an annual event that offers discounts on a wide range of products to Amazon Prime members. Prime Day has become a...
Dabble Analytics
Feb 15, 20232 min read
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Discount Analysis part 1: Intro
Discount analysis is a process of analyzing the impact of price discounts on sales and profitability in the FMCG retail industry. It...
Dabble Analytics
Feb 1, 20232 min read
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Pricing Analysis part 1: Introduction
Pricing analysis is a crucial aspect of the FMCG retail industry as it helps companies determine the optimal price for their products....
Dabble Retail
Sep 1, 20222 min read
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Affinity Analysis part 2: Case Study
In 2014, Unilever wanted to increase sales of its hair care products in India. The company used affinity analysis to identify which...
Dabble Analytics
Aug 1, 20221 min read
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Geospati-what?
Geospatial analysis is the process of examining and interpreting geographic data to uncover patterns, relationships, and trends. It...
Dabble Analytics
Apr 1, 20221 min read
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The Power of Sales Analysis in Driving FMCG Retail Growth: A Real Case Study
In the world of FMCG retail, understanding consumer behavior is crucial to staying ahead of the competition. Companies such as Unilever...
Dabble Retail
Mar 1, 20222 min read
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From Insights to Impact: The Role of Performance Analysis in FMCG Retail
Performance analysis is a critical aspect of FMCG retail, which involves examining and assessing a company's performance over a specific...
Dabble Analytics
Feb 1, 20222 min read
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